1. Give us a bit of your personal background on how you started a career in the fashion industry and how did Rag and Reveil begin.
I was about 16 years old and was able to take some classes at a Trade School in LA, which really helped me get introduced to the fashion industry, and get an internship at the Apparel Mart at only 16 or 17. It really took off from there. I got a lot of job offers from different companies to work in production for fashion shows. I was then able to start my own firm and do independent work for people. From there I got an opportunity to work with Forever21 as the Photo Shoot Producer for a few years. I wanted to continue to do my own thing and have my own business, so that’s where Rag Reveil came into play. I previously had worked with a girl who sold vintage and who also happened to be the original owner for the store (she only sold vintage at Rag Reveil at the time). I used to pull from her for fashion shows. Later on towards the end of my time at Forever 21, she reached out to me and we ended up partnering up. I came on board as the Creative Director for the company and that’s kind of how we started.
2. What has been the biggest obstacle (s) with being a young Entrepreneur?
I definitely think by being young you learn the hard way in a lot of situations. I definitely have made a lot of mistakes in past, as far as business goes, but I didn’t know any better and I learned from that and grown from it. It can be little things--just anything, I can’t really explain it--but there’s so many obstacles, especially being a women in business. There is a lot of judgment and criticism, and you have to just keep trucking along and don’t give up on what you love because that’s what you live for. God created us to have such talents and things that we’re good at so we could give back, and give our gifts to other people.
3. What tips would you give aspiring fashion entrepreneurs?
For fashion…Network, network, network! Meet people! My biggest thing is definitely to be nice to people. Uhmm, basically be a good person all around. Never stop working hard. When you are a Entrepreneur there’s no such thing as a 9-5. You’re literally working every single second of your life. It’s hard, and when trials come along just learn from them and grow from them. Don’t be afraid to ask questions or get involved. And don’t be afraid to find someone who could mentor you or that you could learn from. I meet a lot of girls that want to work, and want to be involved in the fashion industry, yet they don’t want to take on internships because they're not paid, but in this industry the only way you’re going to excel is if you grab the opportunities and take them. Don’t turn down internships!
4. Describe the Rag and Reveil girl (style)?
So our girl is young, chic, yet youthful. So we have a lot of mix of contemporary pieces. We have a lot of basics. We carry a lot neutral colors. So for age range I would say our girl is 17 to late 20s. She’s maybe even in college and still not able to afford to go to Zara everyday. We have a lot of identical pieces to bigger cotemporary lines but our price points are really low ($10-$30). So she’s young, youthful chic, but on a budget!
5. Where do you see RR at in the next couple of years?
So we are definitely going to start an online store. It’s really awesome by just being on social media we are getting so many requests from people out of the states. Like Australia, Argentina, and other places like that so many girls want our stuff sent to them. So it’s going to be really awesome to get in on ecommerce and have our items available to girls world wide. We are also looking to expand and relocate this store. This [location] will continue to be flagship for us here. We’ll probably end up eventually turning it into a office space, a studio, and a showroom. My partner and I will be starting a line for the store as well. We’ll be designing a line specifically for Rag Reveil hopefully within the next couple of years.
Website: Coming Soon!
Adress: 17909 Bellflower Blvd., Bellflower, California